Description

The Wild Atlantic Way is Ireland’s first long-distance touring route, stretching along the Atlantic coast from Donegal to West Cork. The overall aim of the project is to develop a route that will achieve greater visibility for the west coast of Ireland in overseas tourist markets. 

The primary objective of the presentation is to provide a general overview of the Wild Atlantic Way.

The presentation will includes updates on the following areas:

• A review of the Wild Atlantic Way to date
• Outcomes achieved for 2014, 2015
• Plans proposed for 2016 to include (Marketing & Promotion, Enhanced awareness across digital platforms, Experience development plans (Interpretation of the Wild Atlantic Way & Installation of photo points), Capital projects, Trade engagement.

Registration from 7.30 am

Presentation from 8am 

Presenter

The Presentation will be given by Suzanne Trehy – Client Services Manager of the Cliff Coast Zone along the Wild Atlantic Way. The Cliff Coast stretches from Galway through Clare to the north Kerry coast.

Guest contributor

Mark Nolan, Managing Director of Dromoland Castle Hotel, personifies the dedication to contemporary excellence, artfully blended with bespoke tradition that together distinguish the hotel within the luxury hospitality sector.

This is a ‘Free of Charge’ event

In association with